As a result of the economic and real estate challenges facing our prospects, senior living communities across the country realize it is no longer “business as usual.” Today, every sales and marketing tool in your arsenal has to be razor sharp and functioning at maximum effectiveness.
With any “high-value” purchase, customers generally go through a lengthy and complex decision making process. This is especially more true for retirement living which is a completely new concept in Malaysia. Seniors are not just making a real estate preference, they are embarking on a major lifestyle decision involving a range of emotive and practical considerations.
At GHL, we provide you with a full range of marketing and sales advice based on several perspectives. Whether you are looking to improve current marketing results, expand your existing project, or develop a new senior living community, GHL can provide the support and expertise you need to achieve your goals.